系所介紹

榮譽 : 2020年1111人力銀行發佈的企業最愛大學，在全國公私立大學中排名第一　

榮譽 : 2019 連續七年榮獲教育部私立大學獎補助經費首獎

榮譽 : 2019連續六年榮獲世界大學排名中心CWUR排名台灣私立綜合大學第一名

榮譽 : 2019遠見雜誌企業最愛大學生調查榮獲私立大學第一名

榮譽 : 中原商設 2018 連續二年榮獲1111人力銀行分佈 「企業最愛大學 」 私立大學 第一名

榮譽 : 1111人力銀行調查 - 中原商設 2017 建築與設計群畢業生表現 全國第二名

Honors: Ranked first among all public and private universities nationwide in the 2020 “Most Favored Universities by Employers” survey released by 1111 Job Bank.　

Honors: 2019 – Received the Ministry of Education’s First Prize Grant for Private Universities for seven consecutive years.　

Honors: 2019 – Ranked No. 1 among Taiwan’s private comprehensive universities by the Center for World University Rankings (CWUR) for six consecutive years.　

Honors: 2019 – Ranked No. 1 among private universities in Global Views Monthly magazine’s Most Favored University Graduates by Employers　survey.　

Honors: 2018 – The Department of Commercial Design at Chung Yuan Christian University ranked No. 1 among private universities in the 1111 Job Bank “Most Favored Universities by Employers” survey for two consecutive years.　

Honors: 2017 – According to 1111 Job Bank, graduates from the Department of Commercial Design at Chung Yuan Christian University ranked second nationwide in the Architecture and Design category.

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中原大學商業設計學系以人文素養課程及數位科技應用課程為基礎，配合設計與行銷課程，培養學生成為具有思考判斷能力之傳達設計、設計行銷人才。四年的課程規劃目的在培育學生正向的生活與工作態度，以及設計專業能力：生活與工作態度方面：人文關懷與專業能力、設計熱情與正向思考、口語表達與團隊合作設計專業能力方面：專業知能表現力、整合應用、問題解決能力、實務應用　Department of Commercial Design is based on humanity and digital technology courses, working with design and marketing courses to develop students’ critical thinking skills to have a successful career in marketing and communication design.　Four-year graduate degree guides students to possess humble attitude and design ability:　Attitude : Care for the society, Think in positive way, Enthusiasm for design, Capability of oral expression and Teamwork　Ability : Professional knowledge and skill,  integration of theoretical and practical, Having problem solving ability, Practical application

█ 教育目標 : 

一．中原大學商業設計學系致力於「設計、人文、科技、行銷、工業」之均衡發展，呼應本校「全人教育」之教育宗旨，對應設計學院「永續實踐、創意服務」的發展理念，本系所的發展重心為「策略思考、實務教學、全人教育」等多元能力的整合，強調基礎設計、策略思考、團隊尊重與全人教育之健全發展，主張視覺創新、設計規劃、媒體技術與商業行銷之融合，強調學習的原創性、生活的機能性、傳達的時代性，以及對產業、社會與環境之貢獻。

The Department of Commercial Design at Chung Yuan Christian University is dedicated to the balanced development of design, humanities, technology, marketing, and industry, in alignment with the university’s mission of “Holistic Education.” Reflecting the College of Design’s vision of “Sustainability in Practice and Creative Service,” the department focuses on integrating diverse competencies such as strategic thinking, practical training, and holistic education.　It emphasizes the solid development of fundamental design skills, strategic thinking, teamwork, and holistic growth, while promoting the integration of visual innovation, design planning, media technology, and business marketing. The department values originality in learning, functionality in life, timeliness in communication, and aims to contribute meaningfully to industry, society, and the environment.

二．提倡聯合國永續發展目標 04 優質教育：確保全面、公平及高品質教育，提倡終身學習　

SDGs　Goal 04 QUALITY EDUCATION：Ensure inclusive and equitable quality education and promote lifelong learning opportunities for all 

█ 核心能力 :　

八項能力指標： 1.責任感與積極度  2.團隊合作與整合協調能力  3.社會關懷與服務  4.策略思考與解決問題的能力 5.人文藝術學養  6.行銷企劃與溝通能力  7.設計表現能力 8.數位科技應用能力。

Eight Core Competency Indicators:　１．Sense of responsibility and proactiveness　２．Teamwork, integration, and coordination skills　３．Social concern and service engagement　４．Strategic thinking and problem-solving ability

５．Humanistic and artistic literacy　６．Marketing, planning, and communication skills　７．Design performance and expression ability　８．Digital technology application skills

█ 課程地圖 : 課程管理 Course Map: Curriculum Management

█ 職涯進路圖 : 職涯進路 Career Pathway Map: Career Development

未來發展

傳達設計：編輯出版、標誌形象、包裝設計、商品設計、電腦動畫、媒體實作、影像創作、影像製作、商業攝影。

設計行銷 : 設計管理、設計行政、設計企劃、廣告企劃、影音傳播。

產品設計：交通工具設計、產品色彩計畫、產品設計、工業產品設計、產品模型製作。

Communication design : Editing and publishing, Visual Identity, package design, product design, computer animation, Media production, film production, commercial photography.

Marketing Design : Design management, Design administration, Project design, advertisement, Media communication.

Product Design :Transportation design, Color, Material & Finishing of Product Design, Product design, product design,film production, Specific Industrial Design, Product model making.